Question 1

Is this confidential?

Accepted Answer

Completely. Discretion is the whole premise - nothing leaves the room.

Question 2

Whose side are you on?

Accepted Answer

Everyone's and no one's. We give all shareholders the same honest picture; that neutrality is the point.

Question 3

Is it tied to a sale?

Accepted Answer

Not necessarily. It is just as useful for internal changes - a new partner, a buy-out, or a founder stepping back.

Question 4

How is the valuation built?

Accepted Answer

On real market multiples and financials from COMPARE and PITCHPOD - not a hopeful guess.